UK founder · operator · advisor
I build and run the businesses I advise.
Adam Broadhurst is a Worcester-based UK business owner and consultant advising on hospitality, property, e-commerce and AI automation, drawing on ventures including City Rooms by Hiive, Hate Post, Guest Desk and CycleSwitch.
A practical perspective
Built it. Ran it. Learned from it.
The businesses behind my advice
Hospitality & property
- City Rooms by HiiveLive
- EasySpinLive
- Twenty-TwoLive
Technology & services
- Broad SystemsLive
- BroadChatLive
- Guest DeskLive
- Hate PostLive
E-commerce & logistics
- CycleSwitchRelaunching
- Logistics platformExited/Past
- SuperSentIn development
What I work on
Five connected areas. One operator’s view.
Most business challenges do not sit in a neat category. Operations, technology, finance and customer experience tend to meet in the same room.
E-commerce
For UK founders, independent retailers and owners of online trading businesses.
Explore this area 02 / AdvisoryShort-Term Lets
For UK hosts, serviced-accommodation owners and operators considering a short-let model.
Explore this area 03 / AdvisoryHotels & Hospitality
For UK hotel and B&B buyers, owners and operators, including mixed-use hospitality premises.
Explore this area 04 / AdvisoryProperty
For UK property owners, developers and operators examining a deal, refinance or mixed-use building.
Explore this area 05 / AdvisoryAI & Automation
For UK SMEs and owner-operated businesses evaluating AI, software or repetitive administrative work.
Explore this areaFirst-hand business experience
The ventures behind the advice.
From running hospitality premises in Worcester to building an AI platform and a partner-led trading business, these ventures connect commercial decisions with the detail of everyday operations.
Explore the businessesBroad Systems
Custom automation and AI systems for hospitality, property and multi-site operators in the UK and Portugal; built by an operator, for operators.
Founder and builderHospitality · HotelCity Rooms by Hiive
A hotel in Worcester city centre.
Owner-operatorHospitality · BarTwenty-Two
A city-centre bar in Worcester that Adam owns and operates, with capacity for roughly 100–150 people.
Owner-operatorOperations · Self-service laundryEasySpin
A self-service laundrette on New Street, Worcester.
Owner-operatorTechnology · AIBroadChat
An AI chat platform Adam built.
Founder and builderTechnology · LogisticsLogistics platform
A web-based logistics company Adam built and exited within six months.
Founder and builderCommerce · Used-bike trade-inCycleSwitch
A UK used-bike trade-in business Adam founded, now being relaunched as a platform where bike shops list part-exchanged bikes for sale.
FounderTechnology · Letters and billsHate Post
A live UK service that reads household and business letters and bills, explains them in plain English, drafts replies for user approval and tracks deadlines and confirmed versus estimated savings.
FounderHospitality technology · Guest messagingGuest Desk
A live guest-messaging service where real people answer Airbnb, Booking.com and WhatsApp guest messages, day and night, for UK holiday lets and small hotels.
FounderLogistics · Courier platformSuperSent
In development: a UK courier platform for sports kit and awkward parcels, including bikes, golf, snow, surf and gym equipment.
FounderA clear way to work
Useful work, in three steps.
No pitch deck and no free introductory call. We use paid time to get into the actual decision.
Enquire about a consultation- 01
Set the question
Tell me what you are working through and what you want to leave the session with.
- 02
Work through the detail
We look at the context, constraints, numbers and options—not a one-size-fits-all playbook.
- 03
Leave with next steps
You get a practical discussion and a written summary of the agreed actions.
Straightforward pricing
Sessions from £150/hr.
Rates scale with the size of your business, from £150–£200/hr for individuals and SMEs through to £450–£500/hr for large enterprise. UK time, GMT/BST.
Choose a 1-hour Strategy Call, 4-hour Deep Dive or 8-hour Workshop.
For investors and partners
I build and operate the businesses I bring people into.
If you invest, lend or bring something strategic to the table, I’m open to a direct conversation about the right venture or property deal.
Start with your question
Enquire by email or WhatsApp.
Tell me about your business and the decision you want to work through. We can discuss the scope and fee for a paid session directly.
A practical resource
UK short-let setup checklist.
A practical starting point for thinking through the operating details behind a short-term let. Download the PDF directly, without submitting your email address.
Free PDF download. No email address required while email sign-up is paused.
A few useful answers
Before we begin.
Is the first call free?
No. I offer paid consultations only. If you have a quick question or a larger project to discuss, you can contact me directly.
How much does a consultation cost?
Rates range from £150 to £500 per hour, according to the size of the business. Contact me to confirm the scope and fee.
Do you work with businesses outside the UK?
The site and advisory focus are UK-only.
What should I bring to a session?
Bring the decision you are facing, any useful context and the outcome you want from our time. Send me the context by email or WhatsApp.